Rebeauty

2026-10-20

From Mentor Boost to Domestic BOUNS: Why the Breast Implant Market Is Shifting

A look at breast implant launches, from Mentor Boost (2023) to Korea's BOUNS (2026) and products expected in 2027, plus key points to check before surgery.

From Mentor Boost to Domestic BOUNS: Why the Breast Implant Market Is Shifting

Breast implants have new models too.

Unlike smartphones,

new models don't come out every year.

A single new implant

requires years of research and regulatory approval.

That's why news of a new product

is big news inside plastic surgery clinics.

2026 was a year

full of such news,

and in 2027, the range of implant options

is expected to widen even further.

But

does a new implant automatically mean the right implant for you?


Today, I'll walk you through

the latest products on the market,

the models released in 2026,

and what's expected in 2027.

From Mentor Boost to Domestic BOUNS: Why the Breast Implant Market Is Shifting
Three smooth, translucent breast implants of different sizes on a white surface.
Mentor Boost (2023): What's Changed?

To understand the trend, we need to start with the previous product.

This is Mentor Boost,

launched in Korea in 2023.

Its core feature can be summed up in one word: “firmness.”

By increasing the molecular bonding of the silicone gel,

or crosslink density, it created a taut, springy feel

instead of a soft, squishy one.

Another improvement is rippling,

the wavy wrinkles that form on the implant's surface.

So why are wrinkles a problem?

From Mentor Boost to Domestic BOUNS: Why the Breast Implant Market Is Shifting 사진 2
Close-up of a beige, finely textured surface showing gentle ripples and folds.

Fold a piece of paper repeatedly in the same spot, and it tears.

The same can happen to implants when folded areas repeatedly rub together,

wear progresses

and can lead to rupture.

Boost was redesigned in structure

to produce fewer of these wrinkles.

Here lies a dilemma.

Trying to eliminate wrinkles

tends to make implants stiffer.

Boost is significant because it reduced rippling

while preserving a natural feel.

Its upper-chest volume doesn't deflate easily,

making it a worthwhile option

for those with a thin upper chest.

Another feature is the addition of

more finely divided sizes in the

Moderate-High projection range.

2026 Domestic Implant BOUNS: What Kind of Product Is It?
From Mentor Boost to Domestic BOUNS: Why the Breast Implant Market Is Shifting 사진 3
The BOUNS brand logo above a translucent breast implant on a soft beige background.

In May 2026,

Hans Biomed launched the domestic implant BOUNS.

Domestic implants had been largely absent

from the market for a while.

During that gap, BOUNS was developed

by studying specs such as shell thickness and gel viscosity

of global products like Motiva and Mentor,

raising the overall quality.

The long-standing dilemma with implants is

that the softer the feel,

the more fragile the outer shell tends to be.

So how did BOUNS

solve this dilemma?

It applies an optimized gel viscosity

to a shell with strong tensile strength.

It's a product designed to achieve

both a soft feel and durability.

In terms of feel, it sits between

Mentor Extra and Motiva.

In my personal assessment, its lower rebound

gives a natural impression.

What I find notable is the design tailored to Korean women.

The projection is divided into five levels,

and the size increments are fine-grained.

From Mentor Boost to Domestic BOUNS: Why the Breast Implant Market Is Shifting 사진 4
BOUNS brochures with a sample implant and size charts listing diameter (cm) and volume (cc); a note says width grows in 0.5 cm steps.

It offers more options for correcting asymmetry,

where the left and right breasts differ in size.

It's also a useful option

for those who want more cleavage

without going too big.

It's also supplied for breast reconstruction

after breast cancer surgery at university hospitals,

to the point that private clinics

are reportedly running short on stock.

What New Breast Implants Could Arrive in 2027?

Osstem Implant, known for dental implants,

is reportedly developing

a breast implant,

according to industry chatter.

Adding to this, another domestic product

designed with a special surface treatment

to reduce capsular contracture,

in which the capsule around the implant thickens and tightens,

making the breast feel hard,

is also rushing toward launch.

Once clinical results are confirmed after launch,

it could become a new option

for those concerned about capsular contracture.

Overseas, Motiva's next-generation product

has launched first in some countries,

where it's earning positive reviews for its feel,

and its Korean launch is reportedly expected

around 2027.

From Mentor Boost to Domestic BOUNS: Why the Breast Implant Market Is Shifting 사진 5
Five translucent breast implants lined up from smallest to largest.
Is a new implant always the best choice?

The implant market today

is moving in the direction of

“softer, yet more durable.”

That said, a new product

doesn't necessarily mean it's the best choice for you.

An implant isn't a matter of fashion;

it has to fit your chest wall, tissue condition, and desired shape.

In short,

news about new implants

should be taken as a sign

that your options have expanded.

The actual choice should be made

with a specialist who has examined your breasts in person.


When it comes to new breast implants,

remember just two things.

First, the implant market

is moving in the direction of

“softer, yet more durable.”

Second, a new product isn't automatically the best choice.

What comes first is whether it fits

your chest wall, tissue condition,

and the shape you want.

Things to Check Before Surgery

✔️Does the recommended implant's gel cohesiveness, shell thickness, and projection come with an explanation of why they suit your tissue thickness and chest wall width?

✔️If a new product is recommended, does the surgeon explain both its advantages over existing products for your situation and what has not yet been verified?

A plastic surgeon who focuses on breast procedures

should, separate from knowing the specs of new implants,

first explain the criteria for choosing

a product that matches the patient's tissue.

<Related Column>


This post is written for the purpose of providing accurate medical information

by Amorata Plastic Surgery Clinic,

in compliance with Article 56 of the Medical Service Act.

All procedures and surgeries can cause side effects,

both minor and major, depending on the individual,

so please make a careful decision after thorough consultation with your medical team.


Frequently Asked Questions

Are new breast implants released every year?

No, they are not released every year. Developing a single new implant requires years of research and regulatory approval, which is why news of a new product is big news in plastic surgery clinics.

What is the key feature of Mentor Boost?

The key feature of Mentor Boost, launched in 2023, is “firmness.” It increases the crosslink density of the silicone gel to create a taut, springy feel, and its structure was changed to reduce rippling, the wavy wrinkles that can form on the implant surface.

When was the domestic implant BOUNS launched?

Hans Biomed launched the domestically made implant BOUNS in May 2026. It was developed by studying shell thickness, gel viscosity, and other specs of global products such as Motiva and Mentor to raise its overall quality.

Is a new implant the best choice for everyone?

No, a new product does not necessarily mean it is the best choice. Implants must suit your chest wall, tissue condition, and desired shape rather than follow trends, and the actual choice should be made with a specialist who has examined your breasts in person.

What should I check in an implant explanation before surgery?

Before surgery, it is a good idea to confirm whether your surgeon explains why the recommended implant's gel cohesiveness, shell thickness, and projection suit your tissue thickness and chest wall width. If a new product is recommended, also check whether the surgeon explains both its advantages over existing products and what has not yet been verified.

What new implants are expected in 2027?

Osstem Implant, known for dental implants, is reportedly developing a breast implant, according to industry chatter. Another domestic product designed to reduce capsular contracture (the hardening that occurs when the capsule around the implant thickens and tightens) is also rushing toward launch. Motiva's next-generation product is reportedly expected to launch in Korea around 2027.

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